Stanley Roberts

Sroberts@mrbadly.com (650) 307-4245 www.mrbadly.com

Media Professional | Documentary Producer | Brand Storyteller | Civic Engagement Advocate

● Accomplished journalist, producer, and media consultant with expertise in developing and hosting

impactful broadcast segments such as People Behaving Badly and Caught Misbehaving

● Skilled in on-camera hosting, storytelling, video production, investigative journalism, and digital

strategy, with a proven ability to create content that informs, entertains, and drives public awareness

● Proven leadership in media innovation, team development, and building partnerships with advertisers,

public agencies, and community organizations to promote civic engagement and accountability

Professional Experience

San Francisco Police Department

Media Programming Specialist

San Francisco, CA | Dec 2024 – Oct 2025

● Lead content strategy, production, and dissemination of public-facing media

● Collaborate with leadership to create educational, safety-focused programming

● Operate onsite in high-security environments, ensuring clear communication through multimedia

channels

Mr. Badly TV (501(c)(3))

Chief Executive Officer

Sheridan, WY | Feb 2023 – Present

● Oversee nonprofit operations focused on civic behavior, media literacy, and public accountability

● Direct editorial and video production for educational content and community engagement

● Develop branded campaigns to promote awareness on public conduct and community safety

Mr. Badly Productions LLC

Founder & Executive Producer

United States | Jul 2020 – Present

● Known for the creation of the viral segments People Behaving Badly and Caught Misbehaving

● Produce, host, and distribute independent video content and podcasts addressing human behavior in

public spaces

● Lead creative development, post-production, and multi-platform distribution

Independent Media Consultant

Phoenix, AZ | May 2020 – Dec 2024

● Advise brands and organizations on social media strategy, video storytelling, and content branding

● Produce short-form digital content targeting behavior-based awareness campaigns

Meredith Corporation, KPHO

Special Projects Reporter/Producer

Phoenix, AZ | Sept 2018 – May 2020

● Creator of Caught Misbehaving a series spotlighting civic behavior and traffic infractions

● Report and produce long-form investigative and feature stories focused on community safety and public

conduct

● Integrate multimedia elements across digital and broadcast platforms

Nexstar Media Group, Inc., KRON-TV

Video Journalist / Reporter – “People Behaving Badly”

San Francisco Bay Area | Aug 2006 – August 2018

● Creator and on-air personality behind People Behaving Badly, a series spotlighting civic behavior and

traffic infractions

● Shot, edit, wrote, and reported thousands of segments and developed a loyal online following

Content & Series

People Behaving Badly

● People Behaving Badly was an award-winning, reality-based news segment that exposed everyday

examples of reckless, illegal, or inconsiderate public behavior. The series highlighted issues ranging from

traffic violations and illegal dumping to scams and acts of civic irresponsibility, often caught on camera in

real time. Through humor, education, and accountability, the segment encouraged viewers to reflect on

community standards and personal responsibility.

● The program became one of KRON 4’s most recognizable franchises, generating millions of online views

and a loyal following across television and digital platforms. It also served as a public education tool used

by law enforcement agencies, traffic schools, and government organizations to promote safer and more

respectful behavior in public spaces.

Caught Misbehaving

● Caught Misbehaving was a reality-based news segment that spotlighted everyday misconduct and public

safety issues through candid, unscripted storytelling. The segment quickly became one of the KPHO’s

most popular features, attracting the highest-paid advertiser in the station's history and strengthening

viewer engagement across multiple demographics.

● The 2 to 5 minute segments reinforce accountability, safety, and civic engagement through entertaining,

real-world scenarios.

Skills & Abilities

● On-Camera hosting, video production, directing & editing, investigative & community journalism

● Content creation for broadcast and digital platforms, social media strategy and audience engagement,

brand building, and viral media development

● Project management and team leadership, advertiser and partner relations, public speaking and media

training, and civic awareness & public safety communication

● Adobe Premiere Pro & Final Cut Pro, camera operation (ENG, Insta360, GoPro), lighting and audio

production